SMA Real Estate Kluster becomes the communication partner of Imoteca

SMA Real Estate Kluster has become the communication partner of Imoteca - The residential experts. The association between SMA Real Estate Kluster and Imoteca brings to the profile market in Romania a new approach to communication, by synchronizing the values and principles of the two experts in their field of activity.

"For Imoteca, real estate does not only mean constructions, buildings, spaces, we do not offer the market walls and locations, but rather an experience, a cohesion between space, emotion and nature. The real estate market is more fluid than we think, it is an accumulation of synergies, from the quality of the materials, to the care for the consumer's space and time, to the care for the environment. In order to understand this complex picture, we need to have appropriate communication and done at a level that ensures not only the visibility of the projects in our portfolio, but also an education of the market in order to have suitable purchase decisions for each client or investor, and for that's why I chose SMA Real Estate Kluster," says Rafaela Nebreda, co-founder of Imoteca - The residential experts.

Imoteca's portfolio includes Gulia Eco-Village, Eminescu 65 Residence, New Point Residence, Estoria City, Marca Herăstrău, Alexandriei 152, Sera Verde Residence.

SMA Real Estate Kluster will develop and implement the communication campaigns of Imoteca - The residential experts, with the role of popularizing the rapidly rising activity of this company, but also with an emphasis on innovation, on relationships between people and on changes in market trends.